Puma

Re-imagining global retail through identity, design, brand experience and niche PR experiences.

Name cards for PUMA Jamming influencer launch package

We have enjoyed a very broad strategic and executional relationship with Puma, having:

1. Been central to launching PUMA’s bespoke, special and premium lines globally since 2016

2. Partnered with internal creative teams and wider strategy as provided by AOR

Influencer package for the launch of PUMA Jamming

3. Launched 14 Product lines

4. Deployed across 70+ markets globally

5. Designed everything to be modular and re-skinnable

Retail display for PUMA Suede Classic
Retail display for the launch of PUMA Jamming

6. Relied on the use of icons and mnemonics to offset need for translation services

7. Balanced creative appeal for mass audiences, celebrity brands, internal product teams and creative agency leads

PUMA One Interactive Retail Display

8. Brought technical stories to life in a way that people actually want to spend time with them

9. Activated across: Design, Innovation, Prototyping, PR, Collaborations and Branded Retail Experiences

PUMA Velvet Rope launch event collateral
PUMA x The Weeknd Collab

Puma